Tell a Tale

Article written by Ifesinachi Okpagu  It is one thing to launch a new e-commerce business, which is fast gaining traction in Nigeria. But it is another to compete with the hundreds of rivals that are seeking the proverbial pot of gold at the end of the rainbow. While some businesses will make it; others will not. Research says that about 70 per cent of start-ups fail within the first year of existence. Unfortunately, the same statistics also apply to e-commerce industry. And just as many build high hopes of attracting foreign investors, doing the leg work is a magnet to the right spotlight you want on your e-commerce business. So, how do you stand out from the crowd? How do you make customers choose you over a dozen other competitors? More important, should you be competing or differentiating? Competing means going head-to-head with existing brands – more like a time-consuming battle in my opinion. Differentiating is a more rewarding route. It entails carving a unique po...

Have you ever noticed a direct relationship between the amount of email you get and your level of hatred for the service? I have, and that’s why I’m always trying to find different ways to tweak email and streamline it as much as possible through filters, labels/folders, and so on. I’ve been trying out a service called InboxVudu that helps pare down your email to only the essential stuff. There are other service that do this such as Gmail Inbox, but I find Google’s solution messy and overwhelming. Right now, InboxVudu only works with Gmail, but the company is looking at Yahoo Mail, Outlook.com, and AOL Mail for the future. I’m not yet convinced that I’ll make InboxVudu a part of my daily routine, but I think some readers will find it useful. The only drawback for the security-minded is you have to be comfortable with yet another third party's having access to your email; InboxVudu needs to look at your messages to figure out what to prioritize for you. However...

This article was written by Sarah Jacobson Purewal of PC World Enjoy! A couple of months ago, I took a good, hard look at my dual-screen setup and thought-–Hmm. Maybe I should get another monitor. A bigger monitor. Then, after an hour or two of researching 27-inch monitors online, I walked into my living room and was struck with a brilliant idea: Maybe, instead of purchasing an entirely new monitor, I should just move my 32-inch HDTV into my office and call it a day. Bigger is better, you know, and this way I wouldn’t have to drop a couple hundred bucks on a new piece of equipment. But just because HDTVs look a heck of a lot like computer monitors doesn’t necessarily mean they can replace computer monitors. Or does it? Here’s what you need to know if you’re thinking about sticking an HDTV on your desk. Will it even work? The short answer: Yes, although you may need a special cable depending on what type of input/output ports you’re working with. All modern HDTVs have H...